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Affiliate Marketing News 09-22-20
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Selling a business-to-business (B2B) product or service is complex and nuanced. There’s no is no one-size-fits-all affiliate program approach.
Source: Acceleration Partners
There are several key performance indicators that reveal a program needs some additional love.
There’s a chance to operate a nimble, more diverse partner portfolio, and come out on the other side of a recession with more promising revenue prospects.
One of the most practical and effective means to optimizing your affiliate program lies in strengthening your partner relationships—both existing and new.
Fighting for attention in saturated marketplaces can be challenging. Using influencers in the right way can help differentiate you from the competition.