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> Home / Make Money Online / Affiliate Marketing Industry News Roundup 9-15-2020

Affiliate Marketing Industry News Roundup 9-15-2020

October 29, 2020 by admin

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We may earn money or products from the companies mentioned in this post.

Affiliate Marketing News 10-27-20

The text that accompanies each article is a summary or a quote from the respective article. As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post. 


The new Shoppable Email program allows Gmail users to add items to their cart and check out based on real-time product information within their emails.

Source: MediaPost

Brands that personalize their one-time sends see an 81% increase in click rates, a 133% rise in conversion rates, and a 142% boost in revenue per email, compared to those that send static emails.

Source: MediaPost

Founders of 470 companies talk about the best channels to acquire new users.

Source: Entrepreneur’s Handbook

It’s important for smaller businesses to be prepared to capitalize on the global retail events of Black Friday, Cyber Monday, and the ensuing Christmas period.

Source: ShareASale

Some of the most important requirements for modern marketing are not ‘skills’ at all, at least not in the way most professionals use the term.

Source: Econsultantancy

All the key ingredients you need to add to your marketing for success this holiday season.

Source: ClickZ

Building a library of accessible creative ensures that your publisher partners have access to the most relevant and accurate content to promote on behalf of your brand. Here’s how to do it right.

Source: Pepperjam

There is an entire partnership ecosystem that involves different techniques to find new partners.

Source: Impact

You need to get a little bit wild and creative to prevent hitting a plateau. No idea is too big or too small, and this is a great time to dive into all aspects of your affiliate program.

Source: All Inclusive Marketing

Synthetic identity fraud is one of fthe fastest-growing types of financial crime in the United States, accounting for 10 to 15 percent of charge-offs.

Source: Practical eCommerce

COVID-19 isn’t canceling the holidays, but how will it affect the season?

Source: Deloitte

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Profile of a Growth Marketer: Stephanie Solty, Drop

February 26, 2021 By admin

Profile of a Growth Marketer is an ongoing series where we feature partner marketing industry leaders from around the globe. We sat down with Stephanie Solty, Senior User Acquisition Manager at Drop, to learn more about her role in the company, and how Drop is placing the earning and redemption process of their free rewards […]

How Affiliate Management Agencies Strengthen In-House Teams

February 25, 2021 By admin

While many companies rely solely on an affiliate program management agency to support all aspects of their affiliate program, some divvy up the responsibilities with their in-house affiliate marketing team. This is especially true for: Companies who started with a small, private affiliate program run by an in-house manager and promoted by a few select […]

Employee Spotlight: Kelly Ground | Acceleration Partners

February 20, 2021 By admin

How long have you been with Acceleration Partners and what is your current role? I have been at Acceleration Partners for 4.5 years and I am currently the Associate Director of Strategic Accounts.   What brought you to work in the affiliate marketing industry? Wow where do I start. After graduating college, I was fortunate […]

Partner Spotlight: DealNews | Acceleration Partners

February 17, 2021 By admin

Acceleration Partners’ Partner Spotlight is an ongoing series where members of our Partner Development team shine a light on innovative partners from across the world. This month, Meghan Hamme, Publisher Development Manager at Acceleration Partners, chatted with Shauna Cortazzo, Business Development Manager and Tim Mueller, Head of Business Development at DealNews.   What is DealNews all about? […]

Employee Spotlight Martin Bartsch | Acceleration Partners

February 14, 2021 By admin

In this month’s edition of our Employee Spotlight series, we talked to Account Manager, Martin Bartsch. Martin shares how the pandemic has helped to accelerate the demand for affiliate marketing and reveals the time former British Bake-off judge Mary Berry cooked lunch for him!   Can you tell us more about your role at AP […]

Employee Spotlight: Wendy Lim | Acceleration Partners

February 13, 2021 By admin

How long have you been with Acceleration Partners and what is your current role? I’ve been with Acceleration Partners for eight months. I’m on the Global Accounts team and help our clients to launch and manage their affiliate programs in the Asia Pacific (APAC) region from Singapore, where I’m based.   What do you do […]

Employee Spotlight: Wendy Lim | Acceleration Partners

February 12, 2021 By admin

How long have you been with Acceleration Partners and what is your current role? I’ve been with Acceleration Partners for eight months. I’m on the Global Accounts team and help our clients to launch and manage their affiliate programmes in the Asia Pacific (APAC) region from Singapore, where I’m based.   What do you do […]

The power of affiliate partnerships for retail brands

January 28, 2021 By admin

Across Europe, retail brands are having to adapt to an ever-changing business landscape and economy. Retail Economics’ recent study called out; engagement of new customer segments online, innovation between in-store and online for new consumer experiences and new partnerships to enhance propositions and capabilities, as opportunities to own the digital retail space this year. The […]

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