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Affiliate Marketing News 09-15-20
The text that accompanies each article is a summary or a quote from the respective article. As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post.
Global regulators raised concerns. Publishers expressed surprise, but also some relief that fierce competition will continue in the space.
Clients now have even greater access to the Australia, New Zealand and Southeast Asia markets, with the company – supported by Awin – looking to expand further into the APAC region.
Google applied behavioral science and discovered that the space between triggers/awareness and purchase is messy but worth untangling.
Their audiences are smaller, more targeted, and often niche-specific and micro-influencers often have higher conversion rates.
Attrrace’s open network uses blockchain technology to address traditional affiliate marketing pain points.