I wanted to create a simple comparison and discussion about which tracker you should start with. It all varies on where you are at with your affiliate career. I have tested all of them and I do have my preferences, especially when running specific traffic sources.
You can start small and then upgrade later. I have moved from a multitude of trackers because one tracker may not have the feature I need. There are trackers that are keeping it real simple while others evolved with the industry.
Essentially it is up to you on which platform you want to utilize for your campaigns. Now let’s look at the main and final comparison table of all the four affiliate trackers. In the next couple of posts after this, I will do a review on each, but here is a quick overview.
|Push Notification Alerts||?||?||?||?|
|Raw Data Access||?||?||?||?|
|Known Bot Filtering||?||?||?||?|
|Rule-Based IP/UA Bot Blocking||?||?||?||?|
|Auto-Detection And Anti-Fraud Details||?||?||?||?|
|Automatic Campaign Optimization||?||?||?||?|
|Traffic Loss and Leads Approval||?||?||?||?|
|White Label Shared Reports||?||?||?||?|
|Landing Page Rotation||?||?||?||?|
|Back Button Redirect Script||?||?||?||?|
And now let’s just summarize what these affiliate trackers have to offer, starting with Voluum.
This is an analysis and information tracking platform that you can utilize as a basis for building for your affiliate network. You’ll get live data and reporting analysis options. Here is a concise list of what you can do with Voluum:
- Check your affiliate’s/influencer’s/partner’s performance either separately or as a sum up
- Monitor traffic quality by scanning for traffic bots
- Analyze your traffic visitors’ characteristics
- Share live reports to affiliates even if they don’t sign in on Voluum
BeMob is a basic affiliate tracker that beginners can use to jump-start their affiliate marketing ventures. It doesn’t require extensive knowledge to operate. When it comes to capabilities, the features are quite decent but it’s actually known for the most advanced features.
Here is a concise summary of what you can do with BeMob:
- Start tracking with a free plan
- Get email notifications each time there is a change on your campaign
- Real-time data reporting and statistics
Binom is a premium affiliate tracking software that can manage and track your affiliate operations without redirects. It can also get you seamless traffic distribution as well as provide you with in-depth reports about your clicks and conversions each hour.
Here is a concise summary of what Binom can offer you:
- Generate reports in the highest speed
- Group your campaign reports
- Get automated updates every few months
- Rotate traffic distribution in any of your campaigns
This is a conversions and traffic tracking solution as well as an affiliates campaign manager. Since RedTrack is a SaaS solution, you no longer have to invest in servers. They also offer cookie-less tracking as well as modest service plans.
Here is a concise summary of the things you can expect from RedTrack:
- Multi-step funnels
- Auto-update of your potential marketing spend
- Conversion, impression, and click tracking with over 30 data points
There are of course a multitude of affiliate trackers out there.
I personally have used all of these trackers and I find myself going to one than the other because of support. Though some trackers can be complicated I believe the support is super important. A strategy you want to implement may not be so hard when you have a support team that can guide you through it.
Also make sure to stay tuned as more post and in-depth reviews are coming this week on all of these trackers.